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Syndication 101 for Publishers

In my last post I bemoan our publishers not yet using RSS. To make this criticism a wee bit more constructive, here are a few guides to the use of RSS for syndication of new titles for our beloved book providers.

Yahoo! Publisher’s Guide to RSS [1] – send your feeds to Yahoo! and widen your client base.

Great articles from RSS Specification [2]:

“5 Reasons Why Your Site Needs to Publish a News Feed” [3]
Reason #1: More free traffic to your site
Reason #2: It’s a hands-off way to update your audience
Reason #3: Get visitors to click through to your site whenever you update
Reason #4: Recycle old content.
Reason #5: Its so easy it’s crazy not to do it.

“What is RSS – for Marketers” [4]

“Steps to Create & Promote RSS Feeds” [5]

and lots more under RSS Articles [6]