Enterprise 2.0: Recent Surveys

Mathew Ingram’s article in todays Globe and Mail “Social media slowly scaling the walls of corporate halls” discusses how businesses are starting to adopt Web 2.0 tools. He discusses the results of 2 recent surveys from Forrester Research and McKinsey & Co. that ask corporate executives about Web 2.0.

Forrester Research survey
McKinsey & Co. survey

Another great resource Ingram mentions is Andrew McAfee’s blog. He is the Harvard Business School professor who coined the term “Enterprise 2.0”, and the author of HBS case studies about companies that have successfully adopted social media tools.

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