Law firms are in tough when it comes to online video. The quality standard expected by the average user is that of the nightly news. And the inevitable re-hash of unoriginal legal imagery is a huge block in the road – someone is *always* going to critique your choices.
So isn't it great to see McInnes Cooper bring this out? A mix of fun & facts, and a shot of the firm's hockey team. What more could you ask for? Ok a theme song, but let's not get greedy… :-)