The Center for Marketing Research [1]at the University of Massachusetts Dartmouth [2] recently completed their annual study of the Inc. 500 [3], the fastest-growing private corporations in the U.S.
The Center claims to provide one of the few statistically-significant studies on the use of social media by corporations. The findings show that social media adoption by the Inc. 500 outpaces that of the Fortune 500 [4].
If we can extrapolate the findings into another jurisdiction and the legal industry, this might provide yet another clue about how social media can offer leverage to smaller and mid-size firms. It also suggests an increase of technology, privacy and Internet-related legal issues by clients.