There are a lot of lawyers. No really, there are a lot of lawyers. What is it that makes you unique, stand out or differentiate from the rest? That is what your clients want to know and how new clients learn about you.
Personal branding is one of the most important parts of building your professional persona. We are all distinct in our own ways. Finding out what makes you unique and having an ability to forge your own path will ensure that you are not just another lawyer.
Personal branding can be about the way you dress, your approach, . . . [more]