According to worldwide statistics,[i] there are over 1.5 billion people on Facebook, 400 million people on Instagram and 320 million people on Twitter. In 2016, 71% of Canadians logged on to Facebook weekly, 49% of us watched videos on YouTube at least once per week and 27% of us used Twitter at least once per week[ii].
In terms of age breakdown, American statistics reveal that 88% of Americans between the age of 18-29 are active on Facebook, 59% use Instagram and 36% of individuals in the same age group are on Twitter and Pinterest[iii]. Many . . . [more]