As noted in my last Web Law Connected column, the topic I want to address this month is geotargeting within Google’s search results. While I expect some of you would prefer to watch paint dry over reading further, I’m asking you – as a Canadian – to explore this subject. The reason? If you publish a website (or expect to the future) and want that website to be visible within the search results to US audiences – then you are facing a substantial and little understood obstacle. This is an important topic.
What is geotargeting?
Geotargeting is Google’s way of . . . [more]