The CRTC recently issued a media advisory entitled Enforcement Advisory – Notice for businesses and individuals on how to keep records of consent. It doesn’t add anything new – but reinforces what the CRTC is looking for. This is important because CASL requires a business to prove that they have consent to send a CEM (Commercial Electronic Message). CASL has a complex regime of express and implied consent possibilities.
The advisory states: “Commission staff has observed that some businesses and individuals are unable to prove they have obtained consent before sending CEMs. The purpose of this Enforcement Advisory is . . . [more]