Rupert White of the U.K. Law Society’s Gazette has a couple of articles on law firms’ use of Wikipedia: “Top 50 firms that get Wikipedia – and those that don’t” and “Why the world’s favourite encyclopedia matters.” His basic position is that a law firm should have a page on Wikipedia and should groom it regularly to make certain it’s accurate, full (definitely not “fulsome,” as he has it!) and up-to-date.
I’m less convinced that a Wikipedia page is a necessity. After all, if your firm comes up top in a Google search for key components . . . [more]