Habits

We are all creatures of habit and, at some point in our lives, we have tried to change our habits – whether to become more physically active, stop smoking or save money, there are countless ways we look to make change in our lives. Unfortunately, we often fail because the goal isn’t realistic and we don’t figure out how to make this change a part of our lives.

Trying to change a habit can be scary because we look too far ahead, rather than focusing on the task at hand. There is a reason many support groups use the “one day at a time” motto – it’s easier. It’s more realistic to modify your habits daily than to think about where you want to be a year from now.

Below are a few ideas to incorporate into your daily routine. Before you know it, they will be part of your regular practice and your clients will love you for it.

• Stop hiding behind email. Call or visit your clients. Not only will this improve your relationship, it will also ensure that the real message of your words is not lost by someone skimming your email
• Be consistent. If there are policies that your client is required to follow or a specific manner clients need your work produced in, you must consistently meet or exceed their expectations.
• Read the news every day. People love to talk about themselves and are even happier to hear other people talking about them. If your client or their business made the news, contact them and let them know you are paying attention.

In 2011, think about changing a habit you currently have to become more visible to your clients.