A few months ago I questioned whether there was any worth in a lawyer paying for an enhanced profile on legal lists.
I got a call recently that topped that concept.
The call was from a publisher in England. They started off by talking about their publication read by thousands of CEOs around the world. And an upcoming edition that was going to feature a global CEO survey on social media risk from a major accounting firm. They did their best to promote this as a high profile publication.
Then they said they wanted to do a companion article to . . . [more]