“Enterprise 2.0” – InformationWeek Research Survey

A recent InformationWeek article “Most Business Tech Pros Wary About Web 2.0 Tools in Business” (February 24th) discusses the results of a research survey of 250 business tech professionals’ thoughts about the applicability of various Web 2.0 tools in their workplaces. The survey revealed that these tech professionals are either hesitant or skeptical about blogs, wikis, etc., or they are enthusiastic but hesitant to adopt them.

The tech pros surveyed identified several major challenges to introducing Web 2.0 tools in their workplaces:
-security
-lack of expertise
-integration with legacy technologies
-difficulty proving return on investment

Other highlights of the survey:
-the business tech pros identify the Web 2.0 tools they think are the most useful (Top 3: instant messaging, collaborative content tools, and integrated search tools)
-current Web 2.0 strategies of various companies like Motorola, Wells Fargo, and Procter & Gamble
-tips from the pros on how to encourage company employees to use these tools