Whether You “like” It or Not…
Lexum has recently conducted an analysis of the underlying technology behind Facebook Like, Twitter Tweet and other “social” buttons. The analysis revealed that, if used in the way prescribed by Facebook, Google, Twitter et al., these buttons create some significant privacy issues for Webmasters and their users.
Before we get to the privacy issues however, it is appropriate to explain how these buttons work. Adding a Facebook Like, Twitter Tweet, Google +1, LinkedIn Share or any other sharing button to one’s Web site is a relatively easy affair. The companies that distribute them have dedicated pages . . . [more]


