According to AP, a class action has been launched by a group of websites claiming that Google’s techniques for weeding out dubious content and those who deploy tools to manipulate search algorithm to move up the rankings chart.
The civil complaint, filed in U.S. District Court in San Jose by KinderStart.com, seeks to be certified as a class action representing the owners of all Web sites blacklisted by Google’s Internet-leading search engine since January 2001.
Also see a piece in last week’s Economist
THE industrious spider bots that crawl around the web on behalf of Google, the world’s biggest search engine, evoke both fear and reverence. Late last year the bots swept through the world’s web servers to scrutinise some 8 billion web pages and determine their new rankings in Google’s search results. As Google tweaks its mighty ranking algorithms, and applies them to the constantly changing pages of the web, different sites shuffle up and down wildly in its search rankings, repeatedly gaining and losing ground.…