Big New Ideas: The Best Gig for a Legal Marketer
“Any idea can be a great idea if you think differently, dream big and commit to seeing it realized.”
– Richard Branson
I would consider myself an idea person. It’s not a gift. I see it as experience coupled with enthusiasm, curiosity, and most importantly, a complete understanding of how to execute. Surrounding yourself with other idea people and consistently exercising the muscle helps too. Given the nature of the role, legal marketers must be skilled at generating new ideas and supporting other ones across the firm. At Lenczner Slaght, our marketing team is fortunate to have more new ideas . . . [more]


