Movie Rentals on iTunes

Canadians can now rent or purchase movies online from Apple’s iTunes. We can then watch the movies at home on our computers or on the go with our iPods. The Globe and Mail article “iTunes Canada Adds Movies” points out the challenges Canadians will face in adopting to this new technology for renting and buying movies. They include:

• Movie files are much larger than music files and take up a lot of room.
• The lack of a universal digital video format that allows movies to be played on any device.

According to the article, iTunes starts off with a collection of more then 1,200 movie titles, including 200 of those in high definition. Rentals will cost from $3.99 to $5.99, and the cost to purchase movies is between $9.99 and $19.99.