Jones Day Linking Lawsuit
Sarah Bird at SEOmoz has an interesting post regarding the recent Jones Day linking law suit (link to EFF’s amicus brief), where the firm launched a claim against an ecommerce site for using its trademark, “Jones Day”, to refer to the firm in a headline, and link to the firm website, which could lead to confusion over the sponsorship of the site.
Specifically, I found this quote from Sarah’s post very interesting:
. . . [more]“Instead, Jones Day is suing over the use of its name as anchor text for a link to its website. It claims that its mark is being diluted


