Clarity Around Use of a Trademark for Services on the Internet
Use is essential in Canadian trademark law. The Federal Court of Appeal has addressed the “use” of a trademark in association with services on the internet. in the context of a non-use cancellation action.
The Trademarks Act defines “use” in relation to services if the trademark “is used or displayed in the performance or advertising of those services”.[1] Courts have held that the mere advertising of services in Canada will not constitute use in Canada in association with a service. Some aspect of the services must be performed or delivered in Canada.[2] This is a fact based assessment . . . [more]


