Lessons From the United Passenger “re-accommodation”
The recent United Airlines incident where a passenger was dragged off the plane because United wanted the seat for a United employee is a good reminder of some social media realities.
The obvious lesson is to not bloody your passengers and drag them off your plane. Or that just because you have the right to do something, doesn’t mean it’s the right thing to do.
But sometimes bad stuff happens. And often someone is there to record and publish it for the world to see.
When that happens, the social media / public relations lesson is to not react in . . . [more]
