Digitisis, Part One
The larger legal publishers’ 2013 half-year and interim results season was quietly revolutionary. At 80% the issue is done and dusted. The issue that has been plaguing the legal and professional publishing world for decades now can be consigned to history. With a palpable flop over the finish line, you can hear the words ‘largely complete’ panted in an exhausted and rasping whisper. The digital transition is finally finished; honest; no really; trust me – finished.
Looking back over the 15 years it has taken to get here 2 lessons are clear:
- Readers buy confidence not content; formats are secondary;
