Trend Spotting or Why I Hired a CI Librarian: Part 2
Co-authored by Anh Huynh, the Competitive Intelligence Manager at Davis LLP
To recap from Part 1, you are asked by a lawyer to get everything about a company. We have pretty much decided that this approach is not the most effective. The requestor will simply have too much information and will not know how to proceed. See Part 1 of this article, to get the reasoning for such a statement.
On the other hand, given the same scenario (a lawyer asks: “Find out everything you can on company x), what would you do if you were a CI pro? . . . [more]


