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Archive for ‘Columns’

Maximize Your Return on Event Participation

A client called me the other day to ask for help with an event he’s planning to attend. He wanted something to hand out to attendees and could I whip up something about the firm?

Whenever I get such a request, it takes me back to the earliest days of legal marketing and our “brochure bunny” days. Lawyers leaned heavily on brochures to win business or resolve a wide variety of marketing needs. Marketers then were tacticians and the production of materials was the gerbil wheel of the day. There was little, if any, discussion about strategy or planning.

One-off . . . [more]

Posted in: Legal Marketing

Apology in the Media (Again)

Much has been written about apologies and how they can be effective in resolving conflict. However, two recent events spurred me to tackle this important topic once again and identify lessons that apply to conflict resolution.

First, I listened to a terrific of the CBC radio program “Under the Influence” with Terry O’Reilly. He is a master storyteller and devoted this episode of his terrific series to corporate apologies used by corporations strategically as part of a public relations plan to redeem themselves in the eyes of their public. He described four specific situations in which corporations (Johnson & Johnson, . . . [more]

Posted in: Dispute Resolution

The Digital Library: Why Aren’t We There Yet?

Last week I was asked why my library wasn’t physically smaller.

“Isn’t everything online?” No. “Did we really need all these old books?” Yes. “Wouldn’t it be more convenient for lawyers to be able to access library materials regardless of their physical location?” Definitely.

Although we are moving towards the reality of a digital library, we have not arrived there yet.

What is available?
The most considerable barrier to the fully digital library is that many legal resources do not exist online. Legal publishers have digitized and made available online many Canadian primary legal resources such as case law and . . . [more]

Posted in: Legal Information

Choice Architects

Persons who design and arrange the shelving of items in a supermarket or in a cafeteria or books in a library can affect the choices people make. Such persons are choice architects and they have the opportunity of nudging people to make choices that may be good for them. The position of items can affect the choices that people make.

Whenever choices are made by individuals there is an opportunity for choice architects to affect individual decisions. For example, in organ donation some nations have a very high participation rate by requiring a negative choice on drivers’ licences. That is, . . . [more]

Posted in: Legal Publishing

Bearing Bad News

How do you best deliver bad news?

A recent article in Salon describes the difficulty some doctors have in delivering bad news to their patients. No news a lawyer or project manager delivers will ever match what doctors occasionally have to impart, so how hard can it be, right?

Of course, it can still be extremely difficult to deliver unglad tidings.

The opening couplet of Doug’s Divorce by the brilliant band Uncle Bonsai puts the dilemma thus: “Do you like to pull the Band-Aid quick or slow? / Do you like to be the first or last to know?”

Quick . . . [more]

Posted in: Practice of Law

Copyright Taxation Without Representation

The Copyright Board of Canada and the various tariffs that it certifies rarely attract media attention. But a tariff recently certified received coverage by most major media outlets. That tariff, mandating payments for playing recorded music in weddings and other events for the years 2008-2012, will be collected by Re:Sound, a private organization representing record companies and performing musicians. If the events include dancing, the fee is double. This unusual media attention, often describing the fees as a “wedding tax” or “dancing tax”, is not surprising because it reflects how undemocratic some aspects of Canada’s copyright system have become. . . . [more]

Posted in: Intellectual Property

How to Auto-Archive Client E-Mail in the Cloud

A perennial challenge for lawyers is managing client communication. E-mail remains a cornerstone of lawyer interaction with clients and colleagues but it requires constant tending. You can use cloud-based tools to help you to automate some of your e-mail management. When a new e-mail hits your inbox, slap a label on it and archive a copy of the e-mail to your online file storage service.

One way this is possible is with a service that has already been mentioned on Slaw called If That Then This (IFTTT). In the Year of Coding, it seems a fitting name for a . . . [more]

Posted in: Legal Technology

Listening to Law Librarians…Listening to Customers

Listening to law librarians at their recent annual meetings, it is apparent that online services are now seen in the same light as loose-leaf services. Both are sources of increasing consumer frustration that is triggering the cancellation of services that were once seen as essential to the practice of law.

The fall from grace

In their prime, online services and loose-leaf services were each seen as the panacea for all that was wrong in the world of legal research. Given the inflated expectations as to what each format could deliver, a fall from grace was inevitable.

It is hard to . . . [more]

Posted in: Legal Publishing

Fisheries Act: Weaker or Tougher?

(and by Meredith James)

With Bill C-38, the omnibus Budget Implementation Act, Bill C-38, the Conservative government will bring sweeping changes to Canada’s environmental landscape. To make approvals easier for oil sands projects and related pipelines, the Fisheries Act will be particularly affected. Major changes will dramatically narrow what a reduced corps of fisheries officers will attempt to protect. However, while there will likely be even fewer prosecutions, penalties for those that convicted will soar.

According to the federal government, the purpose of these changes in is “to focus …on the protection of fish that support commercial, recreational . . . [more]

Posted in: Justice Issues

Developing a Library Collection Development Policy: Government Documents

This is another in a series of columns about developing a law library collection development policy for the new, digital information environment. In my last two columns, I discussed journals. In this column, I’ll consider legislative materials as a subset of government documents generally, their role in legal research, their place in a contemporary law library collection, controversies surrounding print vs digital formats, and possible policies for collecting them.

A discussion of the role of government documents has recently taken on immediate significance in light of last month’s press release from Publications Canada that the decision has been made to . . . [more]

Posted in: Legal Information

Ratings and Rankings and Reputation—Oh My!

As I write this, deadlines for submission to various legal ranking directories are fast approaching. This one is a survey where you rank lawyers in your field. That one is an interview where you’re asked who (after you, of course) is the best in your field. Another asks to whom you would refer a client if you couldn’t act for that client. Their timetables, criteria, and requirements are all different. Lawyers find the submission process laborious, unproductive, and frustrating. However, they are even more frustrated when they see their competitors’ names ranked above their own names (or worse, not seeing . . . [more]

Posted in: Legal Marketing

Mine Your Own Business

An almost overwhelming amount of information is generated and stored in disparate places in our digital world. Email, documents, tweets, posts, status updates, reports, and other data flow through our computers, tablets and smartphones. Cataloging and retrieving this information is a challenge. Fortunately there are a variety of tools that make simultaneously searching through these data mines a little easier.

At Your Command

Operating system search tools, including MS Window 7 and Apple’s OS X Lion Spotlight, allow users to search files and emails locally and on external drives. They both can also be extended to search Web sources, . . . [more]

Posted in: Legal Technology

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